Kids Apparel
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Shop All Giftcards
Ethical Clothing & Sustainably sourced kids Smartwear lovingly designed for imaginative little bookworms and active minds. It's reading funwear!
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Shop All Giftcards
Shop All Giftcards
Shop our fun range of Sustainably sourced gift cards with a conscience. It's a thoughtful way to encourage young and adult readers to do what they love.
Womens Apparel
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Womens Apparel
The well-read woman works on her brain as well as her beauty. She understands the importance of self-care and cares for the world around her opting for ethical clothing.
Home Décor
Retro #Foodie
Womens Apparel
Bookish décor pieces designed to adorn your home inspiring more reading, book-talk, and less Netflixing. Shop for more bookish gifts for the well-read.
Retro #Foodie
Retro #Foodie
Retro #Foodie
Our retro-style tea towel and foodie
t-shirt are designed for booklovers who also love to collect cookbooks. Ethical clothing especially designed for every food trend.
Mens Apparel
Retro #Foodie
Retro #Foodie
The thinking man's style. Perfect for those who are deep thinkers opting for ethical clothing and online store shopping for he constantly has his head in a book.
Our Story so far...
Who We Are
We are t-shirt loving book reading people who believe reading and literacy are integral to our lifestyles and emotional mindfulness. Also heavily influenced by ethical-fashion, we decided to merge the two great forces to create this Ethical Clothing Online Store for booklovers looking to find that piece to complement that well-read look. The perfect SMARTWEAR gift for all booklovers. And, yes, we're putting the FUN and COOL back into READING!
Design Inspiration
Our goal is to put the "FUN & COOL" back into reading with our own apparel purposely designed for all booklovers. We know that looking stylish and being comfortable can make your day; that's why we've sourced the latest Ethical Clothing - Kidswear, Womenswear and Menswear fashion trends and put reading related slogans and designs so you can wear it loud and proud - I'm a booklover! Shop our online store today for all your literary gifts for Back to School.
We Are Advocates
We hope to inspire more people to remember their love of reading and pick up a book along the way. For reading is fundamental not just for our own personal growth but the growth of our children in the formation and development of independent critical thinking, mindfulness and emotional intelligence. In creating our book related products and ethical clothing we hope to encourage and ignite the spirit of learning, knowledge, imagination and creativity in us all. Shop our online store today.